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Achieving Success with Noibu

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Noibu's mission is to help eCommerce companies identify and resolve revenue-impacting issues, and we want success for all our clients. But what does success look like? How do you get the most return-on-investment (ROI) from the Noibu console?

We've observed that Noibu clients who report high ROI exhibit the following behaviours:

Setting Quotas for Issue Resolution

Noibu is a tool like any other, and a tool can't do its job if nobody is using it. It takes time to integrate a new tool into your tech stack, and your team may resist the change at first. In your first months with Noibu, we recommend setting a quota to encourage your team to explore and utilize the console.

We consider a client successful if they can Close-Fix at least one revenue-impacting issue per month. That may seem like a low figure, but fixing one high-priority issue can prevent tens of thousands of dollars of lost revenue, if not more. Once your team hits this quota regularly and incorporates Noibu into more prioritization, investigation, and debugging workflows, you can adjust the quota to a more ambitious goal.

We've assembled a list of guides and resources to help you achieve your monthly quota:

  • Prioritizing Issues: Investigate and triage Uncategorized errors to point developers toward the highest-priority issues.
  • Deprioritizing Issues: Identify low-priority issues and remove them from the Priority view.
  • Resolution Guide: Once your team has chosen an issue, follow this data-driven approach to investigating and resolving errors.
  • Dashboard: Monitor the Team Activity section to ensure your teammates are using Noibu regularly and effectively. You can also use the Top Impact section as a leaderboard to create some friendly competition among your team.

Don't forget that Noibu has a Solutions Engineering team on staff to help you achieve your goals. Feel free to contact us at support@noibu.com for tips and tricks, suggestions, and potential solutions.

Integrating Noibu into Task Management Flows

Clients who take advantage of Noibu's Jira Integration trend toward long-term success. This is likely because the integration creates a relationship between issues in Noibu and tickets in Jira, which makes Noibu a part of a familiar task management workflow. With the integration established, developers and project managers can sync debugging efforts in both platforms and pull information from multiple sources.

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Once your Noibu account is integrated with a Jira project, you can create new Jira tickets on an issue-by-issue basis. After triaging an issue, sync the issue to Jira to create a corresponding ticket with all the information your developers need to resolve the issue.

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Unfortunately, the integration is unidirectional. However, if you have an existing backlog of bug reports in Jira, you can use Noibu's advanced filtering capabilities to Link Backlog Tickets to Noibu Issues. This way, Noibu becomes a resource for clearing your backlog as well as a tool for identifying new issues going forward.

Using Noibu for Release Monitoring

One of the greatest markers of success with Noibu is when an eCommerce company can resolve issues before they make a significant impact on revenue. By using Noibu as a release monitoring tool, eCommerce companies can correlate code deployments with new issues and resolve impactful issues before they have a change to block conversion.

In order to pull and display release information on the Events page, you must configure a post-release webhook in your deployment pipeline to notify Noibu when you are shipping code. This can work for most CI/CD tools, provided it can send an HTTP request and retrieve release data. For assistance, consult our guides on Configuring Webhooks.

Using Noibu Across Departments

Did you think Noibu was just for developers? Think again! The Noibu toolbox has applications beyond investigating and resolving issues, and you'll get the most bang for your buck by introducing these tools to multiple departments and functions. Noibu's pricing is not based on the number of active user accounts in your console, so you're free to add as many Teammates as necessary to grant access to multiple teams.

To get you started, we've identified several user types that benefit from the Noibu toolbox:

  • Product Managers use Noibu to prioritize issues, monitor conversion, and hunt for bugs post-deployment.
  • Developers use Noibu's wealth of issue data to replicate revenue-impacting errors and identify solutions.
  • Customer Support Reps use Noibu's Sessions to investigate shopper complaints, report internal issues, and improve customer support flows.
  • QA Analysts use Noibu to facilitate manual testing, check for errors post-deployment, and monitor website health.
  • UX Designers use Noibu to facilitate A/B testing and optimize UX/UI on a page-by-page basis.

Has your team found a creative way to use Noibu that isn't listed here? Contact us at support@noibu.com and we'll add your solution to the list.

Are you new to Noibu? Learn more about how to set yourself up for success during Your First Week with Noibu.

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